Planning, Knowledge Management, Marketing and Communications

As Chief of Staff, Beth Houle oversees Opportunity's business planning, marketing, knowledge management, and communications initiatives. Beth and her team are currently developing business plan templates for partners to use as they grow and expand their banking operations.

The team has also launched the Opportunity Exchange, an online knowledge sharing platform that allows teams from around the globe to work together. White papers, annual conferences, and other events are also key means of sharing information and teaching best practices. Opportunity is pleased to be working with ING Direct to develop a global marketing and branding plan. The team also produces internal communications that effectively reach Opportunity's more than 9,000 employees in 27 countries.